Tuesday 31 January 2012

Artist Profile

For my artist profile I am using a female, Lillia Dunkley, aged 17. I chose this gender and age so it differs from other indie music magazine. The indie cultured music is up and coming quick in this day and age, and this is another new break-through artist which has managed to succeed in the music industry through all the tough competition. Indie/rock music has always been an inspiration in her life, and after growing up listening to older music such as The Beatles, she was always planning on making her own indie sounds, through her voice and guitar. The success started in 2010 when she simply started uploading videos of herself playing the guitar and singing. After a few months she was picked up by some simple music producers, before finally signing a record deal in late 2010. After her first song ‘Fear Not’ was brought out in 2011, she was starting to become a massive success already in the UK, after the song stayed in the top 10 in the UK Top Indie 40 for an impressive 13 weeks. By this time an album had been released, which also made a massive impact on the indie music scene. For this, she won a Grammy award for ‘Best New Artist’ during the end of 2011. Music is the only thing she’s ever really focused on in life, and is all she has wanted since the age of 9 when she realised her talent. Currently, she’s 17 and still enjoying the new, unusual fame.

Pitch

Thursday 26 January 2012

Summary of pitch

I feel that my overall pitch went quite well. I reasearched a lot into other magazines, so I could prove that mine would be different. For example, I found out the percentage of male readers in magazines such as NME, Rolling Stone and Kerrang so I could say how I was going to make equal, so it would be different from others. I recieved feedback from my teacher and class that the title of my magazine could of been improved, and that I should decide on a sprecific typography and layout for my magazine.
For the photography, I recieved feedback that using an instrument such as a guitar for my model to hold would look good and stand out more. So I have decided to do this, as well as using an outside scenery, such as a forest/tree background, so it matches the idea of my magazine more. My contents page will consist of pictures of different people, to match the main story headline. Also, I will use gig/festival photos to go with my promotion of winning tickets to one of this years festivals.
Due to my magazine genre being indie/rock, I recieved feedback about the importance of costumes, and how they have to match this genre. I decided to do casual clothes rather than formal, so came up with the idea of a colourful t-shirt and shoes, so the picture will stand out. My class gave me feedback about that being a good idea.
My camera angles will be quite simple, a full body shot for the front page, and a casual shot with the female holding a guitar for the middle page spread. I feel this gives the impression to the audience that the magazine is very casual, but the audience will still no its all to do with music, due to the guitar in the picture.
I spoke to my class about how my magazine would stand out from others, and found out that the colour scheme would help that, due to the other indie magazine normal colour scheme being red, white and black, but I am using a brighter blue rather than red. I also decided to use a female model instead of the stereotyped indie model of a male.
The price of my magazine would be around £2.00, this is due to it being slightly cheaper than NME magazine (£2.20) and I feel its an acceptable price for the public to buy

Thursday 19 January 2012

Preliminary evaluation

For my preliminary work, it was a student based magazine, using images of students from out school, and all the headlines and stories where about our school.
I looked at a variety of magazines to inspire to get a basic guide on how I wanted my magazine to look. I firstly looked at my favourite magazines, such as NME, Kerrang and Q to look at how the magazine had set out (where the picture/text was etc). I also used these to look at different mastheads, to see whereabouts the different magazine had place them on the front cover, and came to the conclusion that nearly all music magazine have the masthead directly across the top of the page. Fonts and different colours where also something I tried to take into consideration, but due to the different type of Photoshop I had to use, adding new fonts and colour where very limited, and I had very little time to be able to put great detail into my work.
Being as I didn't even know how Photoshop worked before this task, I feel I have learnt a significant amount about it and about what different effects the program can do. I learnt how to neatly cut away a picture from its background, and how to blur or sharpen parts of the pictures which I used. I also learnt how to effectively use the hue, saturation and contrast tools to edit my photo to how I wanted it to be, in order to attract the viewers attention. I think my preliminary work could of been improved a lot if I had more time and more tools to use. However I feel that the white, black and blue colour scheme worked very well together, and allowed the masthead to stand out. I also think the pictures were cut out very effectively, and I used the blur and sharpen tool to make the pictures stand out how I wanted them to. Time was unfortunately the main concern as to why  my work wasn't as good as I wanted it to be, but I look forward to using Photoshop again when I do have more time to do the work. Finally, the thing I would most like to improve is the place of the picture, and to neaten the work up a bit. I would also like to add a background to the magazine cover, or shadow the picture.

Double page spread - Billboard

Double Page Spread - Billboard

Double page spread - Q

Double Page Spread - Q

Double page spread - NME

Double Page Spread - NME

Contents page - Billboard

Contents Page - Billboard Magazine

Contents page - Q

Contents Page - Q Magazine

Contents page - NME

Contents Page - NME Magazine

Magazine Cover - Adele (Billboard)

Magazine Cover - Adele

Tuesday 17 January 2012

UK Tribes

The video on the UK Tribes website does a short interview with a large number of teenagers. All the teenagers are very different and each have their own style which they talk about. Depending on how they look, relates to what hobbies and interests they have. It tells us of how many different groups of friends all like the same music, and like to dress the same.

Rolling Stone magazine - Target audience

Rolling Stone
Audience of 11,899 in which 60% are male and 40% are female
They target an age of 18+, and 27% of the readers are between 18-24. Another 27% are aged from 25-34, 20% from 35-44, 14% from 45-54 and a small 13% from the age of 55 and above.

This is similar to my magazine, however I plan to make mine 50% male and 50% female. I chose this as alot of the indie genre magazines are more male than female. My age range is also slightly differrent, as I want to start mine from 16 rather than 18.

Friday 13 January 2012

Magazine Cover - Jay-Z (Q)

Magazine Cover - Jayz

Magazine Cover - Tyler, The Creator (NME)

Magazine Cover - Tyler